March 10, 2026 – Zhaoqing, China
On March 10, 2026, Red Eagle Technology successfully held the official product launch event for its new IERS Candy Marker series at its headquarters in Zhaoqing, China. Government officials, industry leaders, art education representatives, and media guests gathered to witness the debut of this innovative marker line — engineered around precise color accuracy, health-safe materials, and child-centered design — marking a significant new chapter in youth art education.
Factory Tour & First Production Line Ceremony
Prior to the main event, all guests were invited to tour Red Eagle Technology's manufacturing facility for an immersive look at the company's quality control standards. The tour covered every stage of production: nib R&D, precision ink formulation, automated assembly lines, and multi-checkpoint quality inspection — including live demonstrations of color calibration testing, nib abrasion resistance, and ink-fill verification.
The visit concluded with a milestone ribbon-cutting ceremony, marking the official roll-out of the first full production batch of IERS Candy Markers. Joined by government representatives and Red Eagle's senior leadership, the ceremony signified the product's successful transition from R&D to full-scale manufacturing — confirming its readiness for nationwide market launch.
IERS Candy Marker series Keynote Highlights
Government Support for Local Manufacturing & Art Education
Deputy Director Wu Dongcheng of Duanzhou District Government praised Red Eagle Technology as a standout high-tech enterprise in the region. He highlighted the company's milestone achievements — including revenues exceeding 100 million RMB in 2024, projected to double in 2025 — and commended its corporate social responsibility initiative of donating over 2,100 marker sets to support youth art education programs. He expressed full government support for Red Eagle's continued growth and its mission to bring "Duanzhou-made" products to both national and global markets.
Founder's Vision: Building China's Finest Marker Brand
Red Eagle Technology's General Manager, Wang Yi, shared the company's founding story. Established during the pandemic in 2020, the company was built on a clear conviction: to create China's best professional markers and close the gap in the premium market segment. From early-stage technical challenges to strict zero-tolerance quality policies — substandard products are always scrapped, never shipped — the company has built a reputation that earned it a position as a core supplier for leading Amazon art marker brands. Wang Yi reaffirmed the company's commitment to color batch consistency as a defining competitive advantage, and backed it with a bold guarantee: "If you find one defective marker, we'll replace it with ten."
Industry Voices on Youth Art Education
Speakers from the China Children's Visual Arts Association and Guangzhou Academy of Fine Arts offered perspective on the role of quality tools in art education:
Zuo Zhidan, Vice President, China Children's Visual Arts Association highlighted how the soft-tip design of IERS Candy Markers aligns with children's learning needs and bridges traditional Chinese brush-painting techniques with modern marker use.
Yang Hong, President, China Children's Visual Arts Association emphasized the emotional value of the "Candy" brand identity — creating joy and confidence in young learners — and called for the IP to expand further across the art education space.
Xiong Hanqiang, Executive Council Member committed to launching product-integrated curriculum programs starting from Hubei province, positioning IERS Candy Markers as a driver of quality art education nationwide.
Huang Lu, Associate Professor, Guangzhou Academy of Fine Arts framed the product's relevance in the AI era: as automation replaces skill-based tasks, imagination, creativity, and emotional expression — the core outcomes of art education — become more essential than ever. He praised the soft-tip design for enabling brush-like effects without the learning curve of traditional media.
IERS Candy Brand Director Presents the Product's Core Design Philosophy
As the Brand Director of IERS Candy, Mr. Lv Lvpu walked attendees through the product's core development logic in detail. From the deliberate selection of a single soft-tip nib, to the construction of a scientifically graded 120-color palette, to the introduction of a free ink refill system — every design decision was driven by one focus: the real needs of young artists and the practical demands of studio teaching environments.
Mr. Lv also outlined the company's partnership program for art education institutions, stating: "Our goal goes beyond making a great marker. We want to work hand-in-hand with art education organizations across the country to raise the standard of tools available to young learners — and through better tools, help elevate the aesthetic development of the next generation."
IERS Candy Markers — Product Overview
Designed specifically for youth art education environments, the IERS Candy Marker series features:
Single soft-tip design — eliminates the traditional dual-tip format; the flexible nib is ideal for curves and expressive lines, and can be reversed 180° when worn for extended product life
Refillable ink system — a purpose-designed disposable ink bottle with direct-insert cotton core refill; clean, leak-proof, and user-friendly for classroom settings
120-color premium palette — curated grey-tone color range with zero batch-to-batch color deviation; supports structured color theory learning
High ink capacity — 5g ink reservoir delivers up to 525 meters of continuous line; significantly outperforms standard markers in longevity
Health & safety compliant — 99.9% food-grade alcohol-based ink; certified to EN71 and ASTM standards; used in products that have achieved annual overseas sales of nearly 200 million units
Waste ink recycling system — environmentally responsible design aligned with international compliance standards
Modular packaging — available in 40, 80, and 120-color sets to suit different age groups and budget levels
"Painting Qingyuan" — Art Education Meets Local Culture
On the morning of the event, guests joined a special outdoor sketching session at Zhaoqing's iconic Seven Star Crags scenic area — one of South China's most celebrated natural landscapes. Using IERS Candy Markers, participants captured the karst peaks and lake scenery, demonstrating the product's suitability for real-world artistic expression and its potential as a bridge between art education and cultural heritage.
Looking Ahead
The successful launch of the IERS Candy Marker series reflects Red Eagle Technology's long-standing commitment to precision manufacturing, responsible product development, and the advancement of youth art education in China and beyond. With a proven track record in international OEM supply and a growing presence in global markets, the company continues to build on its foundation of quality, innovation, and purpose-driven design.
Red Eagle Technology looks forward to partnering with art education institutions, distributors, and brand owners worldwide to bring professional-grade, safe, and inspiring tools into the hands of the next generation of artists.
About Red Eagle Technology
Red Eagle Technology is a professional manufacturer of alcohol-based and water-based art markers, headquartered in Zhaoqing, China. With proprietary ink R&D capabilities, 639 alcohol ink colors, 200 water-based colors, and a full suite of international safety certifications (EN71, ASTM D4236), Red Eagle supplies OEM/ODM products to leading global brands and holds multiple product design and invention patents.
